- Acanthus is a Shopify theme for skincare and makeup brands, in four styles: luxury, botanical, makeup and clinical.
- The tools beauty stores usually add with apps are built in: shade finders, quizzes, bundles, routines, formulas, samples and countdowns.
- Everything is documented in a help center written for first-time and experienced merchants alike.
We built Acanthus because beauty brands kept asking for the same things, and kept installing the same apps to get them: a shade finder, a skin quiz, a bundle builder, a way to show what is in each formula. Every app adds weight, cost and another dashboard. Acanthus puts those tools in the theme.
Four styles for four kinds of brand
| Style | Made for |
|---|---|
| Acanthus | Luxury skincare and fragrance |
| Calla | Clean and botanical brands |
| Carmine | Makeup |
| Celadon | Clinical skincare |
Every style has every section and feature. A style is a starting point: fonts, colors, corners, motion and a home page in that spirit. See them side by side in Choose a style.

The beauty tools, built in
- Formula dosage. Each product's actives and doses, poured into a measuring vessel. Product pages show their own formula; the home page lets shoppers switch.
- Routine steps. One routine for every product page, with the viewed product's step marked automatically.
- Shade finder and shade lab. Shades on several skin tones, a two-question match and customer photos by shade.
- Product finder and concern diagnostic. A one-question quiz and a consultation by concern.
- Bundle builder and routine builder. Sets the shopper builds, with the matching discount applied.
- Cart drawer. Spend goals, free samples, gift notes and a delivery estimate.
- Honest countdowns and stock. Real dates in store time, real inventory, never restarting.
Light and dark mode
Shoppers can switch the whole store between a day and an evening palette, and every hero picture and film can have a version for each. It suits brands whose products live in both moments, a morning serum and a night cream.
A help center for every feature
Every section and setting is explained in the Acanthus help center, with step-by-step guides, short films, fixes for the problems merchants run into most, and a support team that replies within two business days.
Building a beauty store on Shopify?
Acanthus is our Shopify theme for skincare and makeup brands: every tool in this series is built in, with a help center that walks you through each one.




