Product pages

The buy box, formulas, results, reviews, bundles and templates.

Set up your product pageThe gallery, the buy box and its blocks, tabs for ingredients and how to use, the sticky buy bar on phones, and how to write a product page that sells. · 9 minBeginner
Shades, sizes and color swatchesShow shades as circles of color and sizes as clear buttons. How to set up options and swatches in Shopify so the theme can draw them. · 6 minBeginner
Sections for the product pageThe sections that answer a beauty shopper's questions below the buy box: what is in it, does it work, how to use it, what goes with it. · 8 minIntermediate
Show each product's formula and routineSet up Formula dosage and Routine steps once, for every product: each product page shows its own actives and doses, and marks its own step in the routine. · 9 minIntermediate
Product and collection templatesReady-made layouts for different kinds of products and collections: shades, treatments, rituals, limited editions, timed drops. Assign one, change one, or make your own. · 7 minIntermediate
Limited editions, engraving and made-to-orderThe Édition template tells a product like a magazine story; the engraving section lets shoppers personalize it and saves their text with the order. · 7 minAdvanced

Still need help?Write to us with your shop's address and a screenshot. We reply within two business days, Monday to Friday, usually sooner.